ITAP Lecture- Week 9

Production for Visual Communicators

A Brief History of Production

References- rembrandtpainting.net, jobarry.co.uk, my own work.

From the start of artwork being produced, many traditional materials and techniques were created to make different textures and effects, many who have continued to be used today. For example, etching is a very traditional technique that has been used for centuries to produce very detailed and beautiful artwork.

His work is full of character and keeps to the technique he has used to its full potential.

Specifically with this piece below, it is full of detail and various degrees of tone.

A more modern etcher I have found is Jo Barry, who created etchings in the  1970’s onwards.

Her work is visually stunning, and a slight move forward in time and the appearance of her work compared to Rembrandts, as colour is added as another element, that creates atmosphere in her pieces.

In terms of my own work produced this term, focussing on my animation project, I produced some puppets that were hand rendered.

I have hand rendered these puppets, and made them so they can move to create a stop motion animation, so it is incorporating the physical drawing process with the modern input of computer software, which work together well.

So it is not just about the thinking process, it is experimenting, trying out techniques, good and bad, to see what works.

The Design Workflow

References- my own work.

Concerning my workflow and the processes I go through, I have used my animation project as an example, as it was the longest in terms of time out of the projects I have done at university, as well as this particular project having many different elements to my workflow.

I have created a workflow specific to my animation project which is shown below;

Project brief introduced

Project layout preparation/storyboard creations

Making and production of puppets and props

Filming of the animation, using stop motion and green screen.

Creation of paintings used as a stop motion as added extra scenes to the animation

Editing and arrangement of the animation on Final Cut Pro

Finishing touches and display of the final animation

This shows each stage I went through to produce the final outcome. In addittion to this, there were certain times where processes took longer, had to be repeated, etc in order to reach the final outcome.

Following on from this, although there were parts of the process that took longer than expected, the workflow used shows the  organisational aspect of the project, as well as the more time consuming parts of the project, i.e. the making of the puppets, as well as the filming.

 However, by applying the workflow to every project I produce, it will enable me to keep focussed on every stage of the project, and also keep track to the final outcome.

One example of a traditional etcher is Rembrandt, who was around in the 1600’s creating paintings and also etchings.

ITAP Lecture- Week 8

Photography Used in Context

References- nytimes.com, thetravelphotographer.blogspot.com, newsgrist,typepad.com.

One particular image can be used in a number of different contexts, to also portray various meanings. By involving a story into the equation, it changes the use and purpose of the photograph.

Photographer Tyler Hicks has hiss specialist subject as newspaper photography.  



He depicts very profounding images of devasations and tradgedies that have occured across the world. The photographs he has captured are situated in Indonesia, India, etc. Hicks has been able to be at the heart of many major events, to display desperation and poverty.

Every image can tell a story, by the media from newspapers and the internet, it can bring forward to our minds and thoughts of how other peoples’ lives are lead, good and bad. But specifically, some photographers try to portray a sense of need and awareness.

These images shown really show their lives, how they lead them in their current situation, with the tragic events happening around them. It really makes the audience realise how they live their life, and apprecaite what they have, and this results in very powerful and moving photography created here.

Photography used to Influence and Create Emotion

 References- herion-barnados.org.uk, mdiadoodle.blogspot.com, fubiz.net

There are various forms of media, for example newspapers, poster campaigns, charities, promotion etc that are all created to play on our emotions and opinions on issues.  For example children’s charities really use this emotional tool very well to their advantage.

These types of photographs and imagery have one sole purpose- to shock us and be made aware of the context of the photograph.

 The photos shown below are for the NSPCC charity for children. The first image has the baby as the main subject, holding a syringe and a wire in a grungy environment, setting the scene of what some kind of squalor children live in our society. 

The following poster takes a different approach to the issue of child abuse. A keyboard is shown, which is part of our lifestyle, with internet, computers etc, so people can instantly relate to this image. With the manipulation of the word “help” in the keyboard, it is suggesting it is simple and you are one step away from contacting the charity for help.

With these posters, they are very powerful and heart rendering to the audience, with the composition playing a big part as well. This photo below is the whole of the poster, the main subject and it is quite an influential image, as it is reaching out to th peopl of Britain from another country, showing us that we musn't forget those vunerable children across the world.

In conclusion to this, in order to capture the audiences’ attention, you need to make a big impact visually, as this is more accessible and quick to absorb the information, so as a result of this, will persuade the reader to make an informed decision on the issue at hand.